Time and time again you hear comments like will Google survive Facebook?  Is Facebook the web phenomenon that has Google beat?  Are you kidding me?  I give Facebook and Mark Zuckerburg plenty of credit for leading the social media world; however, stop putting them up against companies like Google.  A leader in internet search, a leader in internet advertising, a leader in mobile devices and a leader in technology. 

Facebook, with about 600 million registered users or profiles, is an amazing success, but they are still far behind Google.  When you have Google Search, Google Adsense, Google Voice, Youtube, Android, Doubleclick, Google Analytics, Google Earth, Tallest building in Dublin (Happy St Patrick’s Day) and even Google Energy, will you really put that up against Facebook?

By no means am I saying Facebook is out or will even drop like MySpace did.  Facebook did what Google did and integrated themselves all over the internet so that wherever you go, there is Facebook.  Facebook changed the landsape of the internet, but Google still capitalizes on that. 

Google has not only improved their search engine and the way you connect to it, but also their ad network.  Google’s gold mind, Google Adsense, which displays contextual and visual ads all over the internet including mobile devices, will still be untouched.  If anything, by Facebook bringing more businesses online, they have been able to bring more advertising dollars to the internet, not just for themselves, but for all internet companies including Google.

Time will tell, but for now…I am tired of hearing Google be put up against Facebook.

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