Today the House passes a new bill that will bring reform to the credit card industry. The new Credit Card Reform bill, set to be signed into law by President Obama before Memorial Day, will have a huge impact on the credit industry. The bill, written by Banking Committee Chairman Christoper Dodd (D-Conn.), was passed by the Senate on Tuesday.
Senator Dodd stated, “Many Americans depend on credit cards to get by in this economy, and today they have won a giant victory that ensures they are protected from practices that would drive them further into debt, while also making our economy stronger.”
The new Credit Card Reform Bill will prohibit credit card companies from increasing rates on existing balances unless the borrow is at least 60 days delinquent. Then if the borrow pays ontime for the next 6 months, the interest rate will be restored to its original rate. On cards with more than one interest rate, such as interest on new purchases and a different interest rate on balance transfers, payments will apply to the debts with higher rates.
Treasury Secretary Timothy Geithner on Tuesday said the bill “will help create a more fair, transparent and simple consumer credit market.”
However, Credit Card executives said it will have an immense impact on how credit card companies do business and will force them to charge higher interest rates and annual fees to both delinquent customers and those in good standing.
“This bill fundamentally changes the entire business model of credit cards by restricting the ability to price credit for risk,” said Edward L. Yingling, the chief executive of the American Bankers Association. He stated that it would make lending even more risky and that, “It is a fundamental rule of lending that an increase in risk means that less credit will be available and that the credit that is available will often have a higher interest rate.
When credit cards were introduced about 50 years ago, there was a one-size-fits-all approach where interest rates and fees were roughly the same rate for everyone. The common rate was about 18%. The industry became deregulated in the 1980s which was around the time the credit score system was introduced. Now credit card issuers were capable of determining which customers were a higher risk and which were not so risky.
One of the major revenue sources for the credit card industry is that of interest and fees associated with customers that do not pay their bills off in full each month. With this loss of revenue, credit card companies will have to turn to the lower risk customers who once benefited from lower interest credit and rewards programs. Annual fees will likely return to rewards programs such as frequent flyer miles and cash back rewards. Interest rates will likely rise across the board for all credit card customers and 0% transfers will likely be non-existant. The new legislation still allows issuers to increase interest rates for future purchases as long as they give a 45 day notice.
This morning when I checked my mail, I received a letter from CapitalOne. At first I tought it was another offer for low balance transfers or to join one of their affiliates, but to my suprise it was a statement of change of Terms of Use. The interest rate on my credit card had been increased. I had heard discussions in the news that Obama’s administration has been pushing for Credit Card Reform, but it was not until today that I really began to understand what this means for us.
As someone who has experience with both paying off credit cards in full each month and also making minimum payments while carrying over balances, I am very skeptic of this new Credit Card Reform bill that will soon be passed by President Obama. I think it is imperative for credit card companies to be able to determine which borrowers are higher risk and charge higher interests on those that are of more risk. Higher interest rates help discourage borrowers from spending money on products they do not need or cannot afford. So as someone begins to carry higher balances and more debt, credit card companies will increase those rates. Not necessarily to discourage those from spending more but also to help secure their credit. It is just like auto insurance. If someone has more tickets or more accidents on their record, they are a higher risk to the insurance company that is insuring them. If someone has an accident, then their rates should be increased on that auto policy. Otherwise the auto insurance industry will have to raise rates on all of their policy holders in order to still be profitable.
Government regulations on businesses such as this Credit Card Reform have many negative impacts. Businesses want to succeed and be profitable. Companies also need to be competitive and therefore will offer such programs as cash back rewards or increase wages for their employees. By regulating businesses and causing them to change business rules and practices, you will ultimately have negative impacts on the economy as well. Obama wants to free up the credit market and help small businesses gain more access to credit; however, he forces credit card companies to raise interest rates across the board to “stabilize” the economy. Lower profits for credit card companies may also turn into job losses in the near future. I sure hope this new reform bill turns out better than I am picturing i will.
What do you think?